Major Donors, Legacies & Corporates Accredited e-Learning Course 20th Jan 2014

Provider: Fundraising Skills
£295.00 (no VAT on this item)
Accreditation opportunities: NCFE Level 3

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Description This four week course, offers a structured guide to organisations wanting to introduce new income streams and diversify their funding base. Delegates develop their own fundraising literature as part of the course.
Duration 4 Weeks - 3-4hrs study per week

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Learning outcomes for participants/users and, where relevant, pupils or students

This 4 week e-learning course will help organisations whose funding is mainly grant-based to widen their income streams. Successful case studies show you how to approach major donors, introduce merchandising and trading, legacies, events, corporate support and sponsorship. The course invites you to work on your own projects, plans and literature. 
Delivered in an online classroom led by a fundraising expert, you will learn:
How to run a Major Donor campaign
How to approach companies and produce a sponsorship appeal
How to plan profitable events
How to select successful merchandise and trading options
How to prepare legacy fundraising literature

Evidence underpinning this approach

What you will gain:

  • A Level 3 NCFE Award
  • • How to run a Major Donor campaign, including prospect identification, engagement, and “the ask”
  • Identify the characteristics of corporate fundraising
  • Identify your key selling points and package your group’s work
  • Make an approach for corporate support
  • Maximise the role of celebrities, marketing and promotion
  • Assess the community fundraising potential of your organisation
  • How to plan a profitable event
  • The legal issues surrounding charity trading
  • Critique examples of successful merchandising
  • Examples of ‘Will to Give’ Literature
  • How to introduce positive legacy promotion
How users/participants can evaluate success The provider has not supplied this information
Follow-up activities and support The provider has not supplied this information

Course Modules

    • Week 1 Diversifying Your Funding Base
    • Week 2 Fundraising from Individuals: Major Donors & Legacies
    • Week 3 How to Attract Corporate Support & Sponsorship
    • Week 4 Raising Income from Merchandise, Trading & Events

This e-learning course is accredited by the NCFE Level 3 Award. The course takes place online over four weeks, times are flexible. Fundraising Skills online qualifications are 100% recommended by over 2000 people. Last year, course completers raised over £2 million in new income.

This course does not have any pre-booked dates available. Please contact the provider directly to arrange this training.